Linear Streaming

The Future of TV Is Linear Streaming

Operative solutions power over 50% of streaming ad revenue globally.

Operative’s platforms drive ROI with AI-enabled sales, planning, and order management.

Operative’s converged ad management solutions power streaming for sports, news, and other live events.

Unlock real-time revenue insights, drive high-margin business, and grow the bottom line.

Leverage industry-leading tools to automate ad sales for AVOD, FAST, and streaming audio platforms.

We’re proud that Operative solutions are the backbone powering advertising, content, and operational workflows at leading networks and streamers.

90% of games in the 2025 NFL season will be streamed on platforms powered by Operative.

60% of overall television & streaming viewing hours in the US are powered by Operative solutions.

100% of the 2024 Olympic Games were streamed live in the US on Peacock – a platform powered by Operative.

AI-powered converged media platform for companies to automate advertising sales across digital and linear channels.

Market-leading advertising management platform for digital publishers to streamline inventory, planning and order workflows.

Cloud-based reporting and analytics tool to help media companies aggregate, normalize, and automate revenue data.

Assistive AI platform purpose-built to help media companies infinitely optimize inventory, speed sales, and accelerate work.